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Boherduff Truck Bodies introduce new light weight body
Boherduff Truck Bodies Ltd., based at Newtown, Bagenalstown, Co.
Carlow was established in October 2000 to manufacture quality truck
bodies at competitive prices. Manager, Donny Nolan reviewed the
companys progress to date and talked of future plans with
John Loughran.
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Boherduff Truck Bodies Ltd., was established with a very simple
business philosophy - to supply the market with quality innovative
products at competitive prices. It was a sure fire recipe for success.
Some 18 months down the line, the company has earned a reputation
for delivering high levels of customer service, quality products
and competitive prices, that are the envy of the competition.
The company has invested heavily in research and development in
order to be proactive in meeting customer needs. This policy has
led to the introduction of a new light weight steel tipper body.
Made from hard wearing yet ultra light hardox steel the new body
has proved a huge hit with construction hauliers.
Donny enthused: We designed the bodies before the demand was
there. We pre-empted the markets move towards lighter steel
bodies. The new bodies are 30 per cent lighter than traditional
steel bodies. They are about 800 kgs lighter than a normal body.
That represents a significant improvemnet in pay-load.
He continued: The market is now demanding a light weight body.
Truckers are looking for a lighter body in order to carry a heavier
payload. One thing that sets us apart from the competition is that
we are continually bringing new designs to the market. We are continually
designing better, stronger and lighter bodies.
The company can normally supply a body in ten working days. To facilitate
the manufacture of the new light weight bodies the company had to
invest in new equipment. We had to acquire some new machinery
including a CNC plasma profiler for cutting the steel and a pressbake
for bending it. We also invested in new CAD system software,
Donny remarked.
In designing the new body the company dispelled the fallacy that
quality cant come at competitive prices. We put every
emphasis on quality. We can produce quality products at competitive
prices because of the systems we have in place. It is down to the
speed of manufacture and the machinery you have in place. We have
highly trained and experienced staff throughout the whole operation.
Our CAD software design system is also state-of-the-art. That is
why we can combine quality with competitive pricing.
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Companies such as North Dublin Commercials, Sheridan Daewoo, Kerins
& Murtagh and GPT Hire have been quick to realise the companys
quality workmanship, allied to its competitive pricing structure.
Indeed, after starting from scratch, it didnt take the company
long to establish a healthy customer base.
Donnys father Eddie, who owns Boherduff Construction and Boherduff
Engineering conducted extensive research into the market before
the company was established. We knew there was an opening
in the market for the type of products we wanted to make and we
knew we could fill that gap. Our sales team did the rest,
Donny commented.
Ongoing market research indicated a similar gap in the trailer manufacturing
market. Donny revealed the company has now successfully entered
this market. It was always our intention to break into the
market. We put in extensive research into the trailer market before
we got involved. The opportunity arose and we grabbed it.
The volatile nature of the truck body building business particularly
in relation to the construction industry hasnt gone unnoticed
by the company. In fact it was one of the motivating factors in
the companys decision to diversify.
There is a demand for bulk feed trailers for carrying food
products such as grain, potatoes etc... No matter what way the market
goes we feel there will always be a demand in that area. That is
why we got involved.
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Market research also revealed a gap in the box body and curtainsider
market. The go-ahead company began production earlier this month
and the initial feedback has been very positive. We are delighted
with this latest development and we are very optimistic for the
future, Donny commented.
The Boherduff Group of companies operate side by side from the same
premises at Newtown, just outside Bagenalstown. Donny explained
that additional floor space was required to house all the entities.
We have built a new 7,500 square foot unit on the premises
to house the structural steel business. The expansion has doubled
the size of our premises. In turn, we moved the trailer manufacturing
facility into the vacated building.
At the tail end of last year, Donny noticed a slight reduction in
orders. However the slump was sort lived and he is confident of
future growth in the market. We expect to expand our customer
base again this year. There has been a slight downturn in the market
but we feel the economy will pick up again. We will be ready to
take advanatge of the upturn when it happens. The day you stop going
forward is the day you start going backwards, he concluded.
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