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Boyriven bowled over by hugh CV Show interest in new products

Pan-European truck parts giant Boyriven was bowled over at the interest shows by a constant stream of visitors at this year’s Commercial Vehicle Show in its latest three product lines.

These included:
Dynatex Protector - which armours curtain sides
Boyriven’s FIT range of roller shutter doors (including the Elite super-tough and Husky/Isolite insulated versions)
The Comptech strong-but-light panel material
A succession of visitors tried their best to cut through Protectors uncuttable self-adhestive wire mesh reinforcement, while former world’s strongest man Geoff Capes pitted his strength against a FIT Elite door, showing that it could take the roughest of treatment from the biggest of drivers.

Also on the stand were two impressive displays of the revolutionary Comptech material shown as lightweight versions of both traditional flush doors and a roller shutter door. The latter looked stunning when closed as, being made of a single panel, it offers a completely smooth finish.

Richard Everist, general manager of Boyriven UK said: “We had about a dozen members of staff on the stand and were just bowled over by the huge response we got from the show as everyone was kept busy talking to visitors about our exciting new products through each of the three days.

We’d gone all out to get the most out of the show, ranging from advertising in the NEC toilets to direct-mailing customers and prospects beforehand, having special videos made and getting Geoff Capes on the stand, and it paid off handsomely. Several new orders are now in the pipeline, so although we’re all exhausted after the event, it’s been very, very worthwhile. We’re still sifting through hundreds of contact details we were given. What a response!


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