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LDV's new Centres of Excellence mean business
LDV - the UK's light commercial vehicle specialist - is to further raise
the standards of its dealer network to provide a much sharper focus on
meeting the needs of its customers.
Dealers will be expected to meet tough new standards to become an 'LDV
Centre of Excellence'. Some will also gain the status of an 'LDV Fleet
Centre of Excellence'.
Customers can expect longer opening hours, better communications, more
thorough product knowledge, guarantees on service times and parts supply,
and what LDV believes will be the most comprehensive after-sales support
in the UK light commercial vehicle market.
LDV Executive Director Sales and Marketing, Tony Lewis made the announcement
at the 2006 Commercial Vehicle Show in Birmingham where LDV was exhibiting
seven new derivatives of its award-winning Maxus range (Hall 5, stand
5431).
"During 2006 we expect over 30 of our 61 UK dealers to achieve the
new 'LDV Centre of Excellence' status," said Mr Lewis. "Twelve
of our dealers will also become an 'LDV Fleet Centre of Excellence' with
a particular emphasis on the needs of fleet operators."
Mr Lewis said that the new dealer standards will be challenging to meet.
"When we first introduced the concept of the dedicated VAN Centre
we raised the standard for the whole light commercial vehicle industry,
through the introduction of the Centres of Excellence we are once again
raising those standards. We operate in a professional business-to-business
market place where customer expectations are high, both in respect of
the product in which they are investing and with regard to every aspect
of their pre and post sale experience. We therefore have to raise the
bar if we are to win the market share that our high-quality Maxus range
deserves and is capable of achieving."
"As their name implies, a Centre of Excellence will deliver just
that - an excellent experience for the customer at every stage. What customers
will find are staff with detailed product knowledge and a greater understanding
of their needs. Those staff will have the ability to lead a customer through
the buying process in a way that inspires confidence both in the Maxus
product and in the essential services that support its initial purchase
and its in-service life."
Customers using an LDV Centre of Excellence will find:
* A specialist and dedicated light commercial vehicle sales team;
* Be-spoke solutions to their vehicle needs through LDV's Special Vehicle
Operations;
* extended opening hours of at least 70 hours a week;
* 48 hour test drives, with vehicles delivered to them; and,
* access to the UK's largest stock of factory approved used vehicles.
The centres will also be focussed on keeping a customer's business on
the road by guaranteeing:
* a replacement vehicle during a repair with 48 hour maximum turnaround
times on servicing and repairs;
* vehicle collection and delivery;
* overnight delivery of parts; and,
* greater workshop capacity with competitive parts pricing and local hourly
rates.
All of the Centre of Excellence standards will apply to an LDV Fleet Centre
of Excellence. Staff at these locations will also be required to have
a broader understanding of managing a fleet, such as risk management and
cost of ownership. There will be more emphasis on the training of technicians,
including those from fleet operators who maintain their own vehicles,
and on the use of specialist diagnostic equipment.
"Maxus is setting the standard in the heavy van sector in the UK,"
says Tony Lewis. "Our Centres of Excellence will build on that to
offer customers the best possible support to enable them to buy vehicles
that are precisely tailored to their needs, that represent great value
for money, and that they can operate cost effectively and with total confidence!"
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